'TikTok pre-production'
1) TikTok video treatments
You may already have THREE detailed TikTok video treatments from your summer project and/or preliminary exercise - definitely use or develop those if it works with your project.
However, you may need to update your treatment or even change it completely now you have finished your preliminary exercise.
Remember the brief lists the following possibilities:
interviews/AMAs with band members
content created by band members
performances, live shows or personal appearances
band members taking on a TikTok challenge
the band interacting with fans
fan-made content
merchandise or promotion of the band’s music
any other content or combination of content you think would be appealing to the audience and promote the band effectively.
The Video focuses on the first band member of the Clique called Jordan as we see the 3 aspects of his life the Artist/ rapper the civilian/choreographer and the Businessmen. In the music video we get to see what he odes in his normal civilian life such as relaxing and working out. The Artist we get to see him be happy and excited about his jewellery and prepare to rap. The businessmen we get to see him travelling around going to work and answering business calls / and coming up with ideas.
Tik Tok video 2
The second video is a interview style video with a meduim close up Q&A with The Clique answering questions this so many people can understand them and why they do what they do.
Tik Tok video 3
This is a spicy hot chip challenge this will a full body shot of the brand eating the hot chip this fits tik tok conventions of challenges leads to tik tok understanding the men.
2) Mise-en-scene planning
Plan everything that will appear in front of the camera in your TikToks.
Remember CLAMPS: Costume, Lighting, Actors (cast, placement, movement, expression), Make-up, Props, Setting.
Costume
What will your artist wear? What other costumes will be required? What is the costume supposed to communicate to the audience? How does this link to genre or constructing representations?
Costume - 3 Outfits Business outfit
Work office trouser, Suit shirt and tie
Rapper outfit, Blue trousers, Blue race jacket and white shirt
Civilian/ Rapper - Black bottoms and black hoodie and black and white shirt
Lighting
How will you light the different scenes in your videos? Day or night? Interior or exterior? If outside, can you use streetlights, shadows, reflected sunlight or other creative techniques to achieve the lighting style you want? If inside, experiment with creative lighting techniques using windows, blinds, artificial lights, phone flashes, ring lights and more. You may also want to use our professional lighting set-up with a white or greenscreen background depending on how you plan to conduct the interviews - speak to Mr Ray if you want to arrange this for an after-school filming session.
in the first video most of the scene will be during the day and will be shot outside and I plan to use a lot of natural lighting such as the sun.
For the 2nd and 2rd video they will be filmed in the say with interior and I plant use a lot of artificial lights as well as blinds to create studio looking effect.
Actors/performers
The first thing you need to plan is your cast - who will be in your production? The key casting is obviously your artist but you may have other characters too. Try and cast people who are reasonably similar to the character or performer they are playing (both in age and personality). Next, plan their placement and movement in key scenes - how will the audience get to know them? How do you plan to position the audience to connect with your artist?
for the 1st video their is Jordan who is the first ban member who is both a character and performer in the 1st video as he is playing himself doing things as a rapper a businessman and as a civilian.
the 2nd video will introduce the other 2 band members Kemi and Josh .
Make-up
Plan any make-up you require - this can be very important for music artists.
Props
What props will you require? Remember, you can't use anything that might resemble a weapon in a public or school location (this is VERY important).
props- 1st video phone, briefcase, whiteboard and pen, notepad and pen, PlayStation controller, rings
2nd video hot chip, water, milk,
Setting
This should already be largely planned using your video treatments. However, now is the time to specify exact locations. For external locations, try and take pictures of settings or use Google Maps and Google Earth. Spending quality time planning your locations can make a huge difference to the professionalism of your production. AQA also seem to prefer external rather than school-based locations - particularly for a brief like this.
Setting
Hills pathway 1st video
outside of GHS 1st video
inside of house 2nd and 3rd video
If you have a bit of budget to work with you may want to look at booking a rehearsal studio to get more of a band or performance feel to your music video. Pirate studios are an example of a rehearsal and recording studio with several London locations.
3) Shot list
The final aspect of your pre-production planning is to write a comprehensive shot list for every single possible shot you plan to film for your videos. For one minute for each video, with lots of jump cuts, etc. that is going to be a LOT of shots - quite possibly 30-40 per minute.
https://docs.google.com/document/d/11h_wccRJ-_eOR8og-YHx6HUhpLNvCfIpqB4Y6SWjkBI/edit?tab=t.0
Remember, a shot list is a full list of all the shots in your video with information for each of them (shot type, action/movement etc.) Creative shot choices aside, it’s easy to forget that a shot list is a strategic document. Creating a shot list is essentially like creating a shooting gameplan for the day.
Your shot lists need to contain EVERY shot you plan to film for your every video AND additional shots to create flexibility when editing. These additional shots are often close-ups, cutaways, alternative angles or similar. Cutaways are important as TikTok videos generally have fast-paced editing so you'll need a LOT of shots.
We advise using a simple table on Microsoft Word or Google Docs to set out your shot list - you can find an example from a short film here. It makes sense to write your shot list by scene or location rather than a huge list of every shot in the promo video in chronological order.
If you're artistic, you may want to sketch out your shot list in the form of a storyboard. You can find a storyboard template here that you can print and then sketch if that's your preferred way of working.
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